Schibsted has allotted and transferred shares to participants in the Group's
performance based share acquisition programme for 2012.

In the share acquisition programme, each participant is granted a defined Basic
amount, which is a fixed per cent of the basic salary. 1/3 of the Basic amount,
after tax, must be used to acquire Schibsted shares. These shares are now
allotted to the participants in the programme.

The rest, up to 2/3 of the amount, must be earned over a three years period. It
will only be earned in full if certain financial results in the individual
business unit are reached.

For further details of Schibsted's performance based share acquisition
programme, please refer to the Declaration regarding the determination of salary
and other remuneration to managers in the Group's annual report 2011.

The allotment is done in the coming days and implies that Schibsted ASA
transfers 28,475 treasury shares to employees of the Group. After this,
Schibsted ASA holds 954,983 treasury shares.

Please find attached overview of the number of shares allotted to primary
insiders through pay out of the share acquisition programme's Basic amount and
their total holding of shares.


                               Oslo, 4 July 2012
                                 Schibsted ASA

                             Jo Christian Steigedal
                             VP Investor Relations



This information is subject of the disclosure requirements pursuant to section
5-12 of the Norwegian Securities Trading Act.


[HUG#1624018]